Destination Desserts: Flirty Cupcakes Chicago

It's time for another Destination Desserts feature from my hometown Chicago!!!  Flirty Cupcakes is an institution in Chicago and was actually its first food truck ever.  It has been voted Best Dessert Food Truck and was featured on America's Best Bites in 2011.  They were inspired by beat up ice cream trucks on the streets but knew they could take it to the next level.  And they definitely have.  Now they have a storefront to meet the growing demands of their dessert truck, which is a true Chicago favorite.  To learn more about Flirty Cupcakes, check out my interview below with co-owner Tiffany Kurtz.

Photo courtesy of Flirty Cupcakes

1.  What made you start a food truck business?
I tapped into an insight of wanting to meet the cravings of professional women in office buildings.  They needed something fun to get out of the office and needed something yummy for an afternoon break.

Photo courtesy of Flirty Cupcakes

2.  What is your best seller and why?
Red velvet- its everyone's favorite.  Then our McDreamy, partially due to the name and due to the amazing moistness and creaminess of the cupcake.

Photo courtesy of Flirty Cupcakes

3.  What problems did you run into when trying to set up your truck?
We were the first food truck in Chicago so it was very tough.  Restaurants did not want food trucks, and the city didn't know what to do with us.   There were no set "food truck" laws so we had to abide by a mixture of laws in the beginning.

Photo courtesy of Flirty Cupcakes

4.  What is the worst truck disaster you have encountered so far?
A driver tried to go in the Target parking lot and tore the generator and two air conditioning units off of the roof and of course, part of the roof.  The total expense was $8,500, and this was about one year after starting so it was very tough!

Photo courtesy of Flirty Cupcakes

5.  What sets your food truck apart?
We have built a relationship with our "stalkers" via social media, and we continue to lure them back with out of this world desserts.  We are constantly innovating and focused on delivering a quality product that is out of this world and worth the calories.

To learn more about Flirty Cupcakes in Chicago, visit them here